Sofia Peterson Studio ︎

EDN
Soho, New York
Febuary 2021



**Brand Overview:**
Eden is a sustainable makeup and skincare company inspired by the biblical Garden of Eden, where beauty and purity coexist harmoniously. Our mission is to create products that celebrate natural beauty while being kind to the planet. By using only compostable ingredients sourced from nature, Eden aims to redefine beauty standards and empower individuals to care for their skin without compromising the environment.

**Packaging Design:**
The packaging design for Eden elegantly merges biblical iconography with a contemporary twist. The design incorporates bold, modern typography that adds a fresh and approachable feel, making the brand relevant for today’s conscious consumers.

Each product is encased in sustainable, compostable materials that reflect our commitment to the environment. The earthy color palette, inspired by the vibrant hues of the garden, evokes a sense of tranquility and natural beauty, inviting users to reconnect with nature through their skincare routine.

**Functionality and Sustainability:**
Eden’s products are thoughtfully formulated with sustainably sourced ingredients, ensuring that every item is as kind to the earth as it is to your skin. By utilizing compostable materials for our packaging, we encourage consumers to participate in eco-friendly practices, fostering a community that values sustainability and responsible beauty.

**Conclusion:**
Eden’s makeup and skincare line offers a refreshing approach to beauty that celebrates both nature and modern design.
By harmonizing biblical inspiration with innovative practices, Eden invites individuals to indulge in self-care rituals that honor the planet. Experience the beauty of Eden—where sustainability and elegance flourish together.

©MMXXI
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